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Each week we'll send you the latest stories, product updates, and how-tos for creators earning a living online.

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The future belongs to creators (like you!),

Caitlin
Marketing at Kit

Upcoming webinar with Kate Ahl from Simple Pin Media.

What's in Simple Pin Media's Kit?

Join Kate Ahl, founder of Simple Pin Media, and Kit's Creator Educator Shiv Chibber for a behind-the-scenes look at the email strategy that keeps Kate's business growing without her having to show up every day.

On Tuesday, April 28th at 2pm ET, she'll walk you through the lead magnets, welcome sequences, and automated revenue streams she's built so her list works for her, not the other way around.

Save your seat

How Gemma Bonham-Carter built a seven-figure business working 20 hours a week

Discover how Gemma Bonham-Carter turned email marketing and smart automation into a seven-figure business while working part-time.

Read more

Product education

Watch: Kit tutorial—full course for beginners

Looking for a deep dive that covers just about everything you can do in Kit? Here's a full 65-minute Kit tutorial that walks through everything you need to know to start building a more valuable business with Kit.

Get the most out of Kit

Tip of the week

Screenshot of Liquid code used in a Visual Automation

Use Liquid to personalize your emails

You've probably heard it's a good idea to personalize your subscribers' emails. With Kit, you can use Liquid to tailor your messages to each subscriber's unique preferences and behaviors.

There are tons of ways to use Liquid to gather data and personalize your emails, but here are a few creative ideas to get you started:

Address your subscribers by name: If it fits the tone of your emails, consider adding a subscriber’s name in your copy in a few places. The initial greeting is a great one, but questions, call-to-actions, and even the outro section or the P.S. line can work well. Learn about personalizing with names.
Show content based on if a subscriber has a particular tag: Let's say you tag subscribers when they've signed up to your upcoming webinar. Use conditional content to hide additional nudges to RSVP or give them a different CTA in your email. Learn about conditional content here.
Keep count: You can also use Liquid to keep track of how many times something has occurred, like how many times a subscriber has purchased a product of yours. Use this data to reward your repeat buyers with special discounts and offers. Learn about keeping count with Liquid here.

Learn more about personalization

How freelance marketers can build a steady income with email marketing

Here's why and how to use email marketing for your most important client—yourself.

Read more

11 newsletter email examples to get your creator juices flowing (+ content ideas)

Finding the perfect idea for your email newsletter can be a tough case to crack. To help you get started, we dove into a few of our favorite newsletter email examples from independent creators to bring you ideas, inspiration, and advice on how you can launch your own email newsletter.

Get inspired

Creator spotlight