Pat Flynn built a $5M business through email automation—here’s how he did it

Pat Flynn runs Smart Passive Income, teaching entrepreneurs how to build sustainable online businesses. With Kit’s email automations, he’s generated over $5 million in revenue while reclaiming hundreds of hours back to focus on the work he loves.

Video: Turn Instagram comments into email subscribers

You've seen it on Instagram: A creator says, "Comment GUIDE and I'll DM you" and the response is instant. That's automation at work. This tutorial shows you exactly how to set it up so every Instagram comment becomes a new subscriber without you lifting a finger.

Set up a thank you landing page for new subscribers

Be sure to thank new subscribers after they sign up for your email list. Set up your landing pages to automatically redirect them to a thank you page after they click the “Subscribe” button.

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Here are a few ways to use your thank you page:

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• Keep the new subscriber experience seamless and cohesive. By matching the visual style and tone of the thank you page with the rest of your website, the subscription process feels smooth and easy.​
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• Confirm that a subscription went through successfully. Share a confirmation message to give your new subscriber confidence that they’re on your list. Or if you use a double opt-in for new subscribers (which we recommend, by the way), your thank you page can nudge your subscriber to head to their email to confirm their subscription.
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• Let your new subscriber know what to do next. Prompt subscribers to follow you on social media, watch a welcome video, or check out one of your products or offerings. Need some inspiration? Check out these 10 thank you page examples.