How Ali Abdaal combined Kit and YouTube to make $5 million in revenue


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Caitlin
Marketing at Kit

How Ali Abdaal combined Kit and YouTube to make $5 million in revenue

Ali Abdaal was on a beach in Mexico. His head of marketing was on his honeymoon in the Maldives. Neither one was near a laptop when the sales notifications started coming in, $528,000 in four days, from a single automated sequence they'd set up weeks earlier for Black Friday.


How to earn from newsletter sponsorships without losing audience trust

Kit’s newsletter sponsorships helps creators monetize newsletters with relevant sponsors while keeping full control over which brands appear in their emails.

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New newsletter sponsorship formats

Earn more with newsletter sponsorships. Get matched with relevant brands, approve every ads, and choose which format best fits your newsletter format: image, logo, or text only. Explore new available campaigns and express interest in brands you want to work with.


Use email aliases to test your opt-ins

Chances are you've signed up to your own form or landing page before, just as a test. This is a great way to verify exactly what a new subscriber will experience when they sign up to your list. However, you only have so many email addresses to use for testing. That's where email aliases can help.

Email aliases are a simple and convenient way to "pretend" that you're using a new email address, while still receiving the emails to the same inbox. All you have to do is add a + sign and then some text at the end of the first part of your email.

For example, if your email address is yourname@gmail.com, then while testing you can use:

  • yourname+1@gmail.com
  • yourname+formtest@gmail.com
  • yourname+productlaunchtest@gmail.com

NOTE: Many major email providers (including Gmail and G Suite addresses) support email aliases, but not all of them. Be sure to double-check whether this is supported by your email provider before using this trick!


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How to spark excitement for your upcoming event

Creators say 45% of their event ticket sales come from email, and when you build anticipation, ticket sales spike the moment they go on sale. There are three types of event emails, invitation, confirmation, and follow-up, ten in total, though you don't need to send all ten depending on your event and audience.


Aimee Montgomery

Aimee helps business owners figure out the smartest way to get where they want to go. Whether that means increasing revenue, launching something new, creating a new revenue stream, or fixing what isn’t working, she builds the strategy, plan, and implementation to make it happen.

Meet Aimee

Iris Epstein, RDN, CEDS, CAI

Iris helps caregivers, dietitians, and mental health professionals build the skills and confidence to support people with eating disorders—practical, real-world strategies with no shame, no blame, no guesswork.

Meet Iris

Story and Plot Screenwriting

A professional screenwriter of 29 years, Tom Vaughan helps screenwriters of all experience levels tell stories with more confidence through bolder choices and simpler processes.

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Kit Newsletter

The latest stories, product updates, and how-tos for creators making a living online.

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