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Welcome to Kit's Newsletter, Reader!
Each week we'll send you the latest stories, product updates, and how-tos for creators earning a living online.
You are receiving this message because you recently signed up with Kit. Not interested in this newsletter? No worries, just unsubscribe at the bottom of this email.
The future belongs to creators (like you!),
Caitlin
Marketing at Kit
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The hidden cost of not having a newsletter in 2025
Creators who rely solely on social media are leaving growth (and revenue) on the table. Algorithms change, reach declines, and platforms come and go—but your email list is an asset you own.
In this video, we build a full newsletter strategy for Dan Jones, a triathlete creator with a large social media following but no email list.
You’ll see exactly how creators like Dan can turn followers into subscribers, keep them engaged, leverage collaborations to grow even faster, and turn his large social media following into a sustainable business.
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How this creator uses Kit to average a 60% open rate
When Jack Butcher of Visualize Value started building his email list, he knew he didn’t want to follow the crowd. His marketing strategy is minimalistic and comes from years of experience.
Find out more
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Use email aliases to test your opt-ins
Chances are you've signed up to your own form or landing page before, just as a test. This is a great way to verify exactly what a new subscriber will experience when they sign up to your list. However, you only have so many email addresses to use for testing. That's where email aliases can help.
Email aliases are a simple and convenient way to "pretend" that you're using a new email address, while still receiving the emails to the same inbox. All you have to do is add a + sign and then some text at the end of the first part of your email.
For example, if your email address is yourname@gmail.com, then while testing you can use:
yourname+1@gmail.comyourname+formtest@gmail.comyourname+productlaunchtest@gmail.com
NOTE: Many major email providers (including Gmail and G Suite addresses) support email aliases, but not all of them. Be sure to double-check whether this is supported by your email provider before using this trick.
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Join the waitlist to record at Kit Studios Chicago
Building on the success of Kit Studios in Boise, we’re opening our next studio this spring in Chicago—and it’s free for all Kit customers on a Creator or Creator Pro Plan.
Join the waitlist and get notified when the studio is open, so you can reserve a time to record the audio or video content you've been dreaming of but didn't want to record from your closet (again).
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10 ways to make money as an author (besides selling books)
Besides writing books, how do authors make money? We've got 10 ideas to help you monetize your writing skills.
Learn more
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How to create a newsletter in less than 30 minutes
You’ve heard countless stories about creators who’ve grown their businesses by starting a newsletter, and you're ready to get started. The only problem? You don't know how to start a newsletter. Fortunately, you don’t need any email marketing experience to start a newsletter. All you need is an idea and a bit of grit.
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Setting For Four Interiors
Heather is a Designer and True Color Expert® at Setting For Four Interiors and provides virtual interior design services to clients across the globe. Setting For Four Interiors specializes in design for new home builds, room renovations, room makeovers as well as kitchen and bath design.
Learn more
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Ruud Caris van Nozie
Nozie brengt lifestyle en technologie samen in podcasts, video's en nieuwsbrieven. We laten zien hoe je tech dagelijks kunt gebruiken, in duidelijk Nederlands zonder moeilijke termen. Het team achter Nozie deelt al sinds 2008 praktische tech-kennis.
Learn more
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Excel With Grant
Grant has taught 3,000,000+ individuals how to use Microsoft Excel on social media since 2022. Join their newsletter to get practical, time-saving Excel tips delivered straight to your inbox every Wednesday.
Learn more
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Want to get featured in the Creator Spotlight? Apply here. |
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5 ways to grow your community using email marketing
Read more
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Everything you need to know about Kit in 8 minutes
Watch now
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The Nathan Barry Show: Build a $25k/month software business (full strategy)
Listen now
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