Your subscribers, in more detail than ever

Behind every email address is a real person. Subscriber Signals enriches your list with professional context, social presence, buying signals, and demographic data so you know who's actually in your audience.

Plus, your Subscriber Signals data feeds into your AI tools through the Kit MCP, so you can just ask Claude directly: “Who in my email list has a podcast?”

Target high-value subscribers: Know the moment an influential person joins, so you can reach out and turn it into an immediate sales lead.

Win better sponsorships with real audience data: Show sponsors exactly who you reach with shareable, professional-grade demographics.

Find your next collaborator in your own list: The best partners for your next launch or podcast are subscribers who are already know and love your content.

Turn on Subscriber Signals

A few more September updates

Build Broadcasts & Sequences with Kit MCP

Build Broadcasts and email sequences using Claude or ChatGPT, and it lands in Kit's editor already on brand, ready to edit and send. Available on paid plans.

Connect the Kit MCP

Custom click tracking, now on Pro

Set up custom click tracking through your own domain, so you can keep your brand, your reputation, and your deliverability at the highest quality at all times.

Set up custom click tracking

New in the Kit App Store

Stanley

Your AI Head of Content reads your Kit newsletters and turns them into on-brand posts for X, LinkedIn, and Thread—including a daily "Newsletter → X" draft the moment a new issue goes out.

Install Stanley

Best Subscribers

Traces every new Kit subscriber back to the exact piece of content that brought them in, then connects Stripe to follow those subscribers all the way to revenue.

Install Best Subscribers

Waveletter

Turns every Kit Broadcast into an audio episode automatically—subscribers get a "Listen" button, a synced transcript player, and it publishes to Apple Podcasts, Spotify, and anywhere else via auto-generated RSS.

Install Waveletter

Product education

live group demo. See what subscriber signals can do for your business

Join a live demo of Subscriber Signals

In 30 minutes, Daniella Zoeller, Senior Creator Growth Manager at Kit, will show you how to find the subscribers who can change your business and what to send them. Bring your questions for the open Q&A after.

Save my seat

Feedback

What did you think of this round of product updates?

🎉 Loved it!

👍 Pretty good

👎 Could be better