How Megan Lieu doubled her click through rates with Subscriber Signals


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The future belongs to creators (like you!),
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Caitlin
Marketing at Kit

How Megan Lieu doubled her click through rates with Subscriber Signals

Megan Lieu built her audience on Instagram and LinkedIn, which she uses to grow her email list. For so long, she was emailing her list like they were one audience. Now, with Subscriber Signals, she pitches her best-fit subscribers directly and gives everyone else more time to warm up.


10 high-converting landing page examples

Scott Keller’s landing page converted at 0.1%. After adding a bird-species quiz, it converts 14x better.

​Learn more​


Subscribers Signals brings your audience into focus

See richer subscriber data directly in your subscriber page, in your demographic report, and on your dashboard all with Subscriber Signals. On top of that, all your new subscriber data feeds into your AI tools through the Kit MCP, so you can just ask Claude directly: “Who are my most engaged US subscribers?”

  • Never miss a high-value subscriber—know the moment an influential or high-intent person joins, with social profiles, engagement history, and influence data surfaced automatically.
  • Win better sponsorships with real audience data—show sponsors exactly who you reach with shareable, professional-grade demographics.
  • Find your next collaborator in your own list—the best partners for your next launch or podcast are probably already subscribed to you.

Edit a link after sending a Broadcast

Imagine spending months gearing up for your product launch, and you finally hit send on your announcement email. But, instead of having sales roll in, your inbox starts filling up with emails saying, "The link doesn't work." Yikes!

What if instead of sending out a correction, you could simply change the link in the email even after it’s already been sent? With the Pro Plan, you can.

If you're on the Pro Plan, you can click your Broadcast, fix the broken URL—after your Broadcast has been sent. Like magic.

​

How to set up your first paid newsletter in 7 steps

Free content builds trust and reach. Paid content goes further: it’s where your audience gets depth, timely information, and access to you.

​Read more​


5 things the most successful creators do differently

The gap between a good living from email and a great one rarely comes down to list size. Maurizio Leo has a 72% open rate, in part because he removes subscribers who stop engaging.


The Shapeshiftr

Katherine shares the art and soul of surface pattern design, delves into its history, offers glimpses into her creative process and gives her readers a free pattern every issue.

​Meet Katherine​

Resonant Knowing

Your body already knows who you're becoming. Sharon helps women and queer folks who are done turning their knowing down to a whisper, blending 20 years of nervous system expertise with neuroscience-backed identity work so you can hear what you sound like at full resonance.

​Meet Sharon​

Unprofessionalism

When work starts, we often turn into a persona that forgot how to be human. Weekly, Myriam explore professionalism's unwritten rules and what happens when we dare to break them.

​Meet Dr. Myriam​

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10 welcome email examples that instantly win over new subscribers

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Send your best content on autopilot

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The Nathan Barry Show: The #1 way to grow your audience in 2026

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The latest stories, product updates, and how-tos for creators making a living online.

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