How I hit $10,000/month with fewer than 2,000 subscribers


Welcome to Kit's Newsletter, Reader!

Each week we'll send you the latest stories, product updates, and how-tos for creators earning a living online.

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The future belongs to creators (like you!),

Caitlin
Marketing at Kit

24 digital product ideas for creators and how to sell them successfully

Wouldn’t it be nice if you worked less and earned more money? Good news: You can with digital products. We’re sharing 24 unique digital products for creators, with examples for nearly every niche.


How I hit $10,000/month with fewer than 2,000 subscribers

Creator Daren Smith walks us through the exact steps he took to build a six-figure business, with an audience of fewer than 2,000 people, and Kit at the center of everything.

Read Daren's story


Beyond subject lines: Test the content that drives clicks

You’ve mastered subject line testing to boost open rates. Now it’s time to optimize what happens after the open. A/B content testing lets you discover what actually moves your subscribers to action.

Here’s what you can now test:

  • Long-form storytelling vs. concise promotions
  • Button call-to-actions vs. inline links
  • Call-to-actions at the top vs. bottom of emails
  • Different email templates for the same content

The options are limitless and the results might surprise you. Find out what exactly makes your subscribers take action. A/B content testing is available now on Creator Pro Plans. Move beyond opens and start optimizing for clicks.


Use an unsubscribe survey to learn more about your audience

Having someone unsubscribe from your email list can feel disheartening, but the truth is that some people just aren’t the right fit for your list.

With an unsubscribe survey, you can find out exactly why your subscribers are saying goodbye to your email list and tailor your email marketing to better suit your subscribers’ needs.


How to find the right creator partnership for you

See how the Creator Network can help you grow your creator business with partnerships and how to land the partnership of your dreams.

Find your next partner


3 steps to finding your best online course topic

There’s a whole world of people, and you can make money selling an online course in just about any niche. We're sharing real examples of the courses creators use to make money online, plus how to choose the right course topic for your audience.


Unstoppables

Become your own health boss! Unstoppables helps busy Moms reclaim their energy, sleep and mood with simple daily habits rooted in circadian rhythms, light, and ancestral wisdom.

Learn more

Sacred Words

Each week, we will unpack a single word from Scripture to better understand the Biblical narrative and God Himself in a new and intimate way.

Learn more

School for Writers®

On a mission to diversify publishing by helping underrepresented voices write, edit, publish, and market their books.

Learn more

Want to get featured in the Creator Spotlight? Apply here.


How to grow your business through newsletter ads

Read more

The email strategy for launching a New York Times bestseller

Watch now

The Nathan Barry Show: Stop setting goals! Do this instead (Anne-Laure Le Cunff)

Listen now


Kit Newsletter

The latest stories, product updates, and how-tos for creators making a living online.

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