Welcome to Kit's Newsletter, Reader!

Each week we'll send you the latest stories, product updates, and how-tos for creators earning a living online.

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The future belongs to creators (like you!),

Caitlin
Marketing at Kit

How this creator made $116,000 in six minutes from a digital product

Here's how Katelyn Bourgoin uses Kit to scale her newsletter business and launch products that sell out in minutes.

Sell like Katelyn

7 popular podcast formats: Which one is right for you?

Podcasts are a big deal. It’s understandable if you want to get in on the action and add your perspective to the podcast conversation. Here's how to start strong with the right topic and format for your podcast.

Start your podcast

Tip of the week

Screenshot of an unsubscribe confirmation page asking users to provide a reason for unsubscribing, with options like 'I no longer want to receive these emails' and 'The emails are spam and should be reported.'

Use an unsubscribe survey to learn more about your audience

Having someone unsubscribe from your email list can feel disheartening, but the truth is that some people just aren’t the right fit for your list.

With an unsubscribe survey, you can find out exactly why your subscribers are saying goodbye to your email list and tailor your email marketing to better suit your subscribers’ needs.

Learn how to set yours up

Product updates

GIF showing the new "Recommend back" button

Recommendations updates: Earn more, recommend back, and gain insights faster

We’ve rolled out updates to make your Recommendations feature more intuitive and effective—so you can grow your audience and income with less effort. Take a look:

Recommend back with ease: Check out creators recommending you in your “Recommending me” tab, and return the favor with one click.
“Creators recommending you” section: On the Discover page, we’ve made it easier for you to see who’s promoting your work, learn about their content, and recommend them back.
New filters on the Recommendations Subscribers page: With new filters for referrer and subscriber status, you can quickly see the quality of your subscribers being referred to you—all on the Subscribers page.
Paid Recommendations on autopilot: Your Paid Recommendations will be automatically set for you with similar creators, so you can set it, forget it, and continue earning revenue from your newsletter.

Explore the updates

How to set up your first paid newsletter in 7 steps

Have you considered a paid newsletter? This guide teaches you how to create a paid newsletter to further connect with your audience and increase your income.

Read more

10 easy tweaks to improve your email open rate

You’ve worked hard to consistently create and publish new editions of your newsletter, but a hike in subscriber count can easily slash your open rates. Get our 10 proven tactics to maximize your open rates and scale your email marketing efforts.

Improve your open rate

Creator spotlight

Simply Stacie

Stacie shares easy-to-enjoy family recipes anyone can make. Her focus has always been on simple, home-cooked meals – food that brings comfort and joy to the table.

Learn more

Literatura y Vida

Únete a cientos de lectores que cada dos semanas reciben textos para vivir poéticamente, recomendaciones literarias selectas y música inspiradora. Como regalo de bienvenida, recibirás mi poemario 'Laberinto'.

Learn more

Amy Bray

With a focus on leadership presence, career transitions, and personal growth, Amy's newsletter helps leaders and professionals elevate their careers by offering actionable insights, expert advice, and inspiring stories.

Learn more

Want to get featured in the Creator Spotlight? Apply here.